It’s been a crazy day. Last night, my Mythly Studios co-founder, Ikrima, published a 2 minute montage of his European vacation. This wasn’t any ordinary trip, though. On this trip he and his 8 friends only wore tuxedos. Yes, you read that right. For 30 days they only wore penguin tail tuxedos with top hats and white gloves while hopping around to 24 different cities! He dubbed it the “Tuxedo Challenge“. In a last minute edit he put in #TuxedoChallenge for the final cut. Much to our chagrin, people love the video and the Tuxedo Challenge has officially gone viral.